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Dynamics 365 Community / Gallery / Customer Voice videos / Personalize your content an...

Personalize your content and journeys in Microsoft Dynamics 365 Marketing

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In this feature overview video series, we highlight new capabilities included in the latest update to Dynamics 365 Marketing. Dynamics 365 Marketing enables deep 1:1 personalization in your customer engagement initiatives by seamlessly augmenting your CRM data with rich customer profiles and segments from Dynamics 365 Customer Insights. You can now personalize event-driven customer journeys based on these profiles and segments and delight your customers with every message and every engagement. Feature details: - Use segments for fine-grained targeting in event-driven customer journeys, whether the journeys are triggered by an event or a preset schedule. - Eliminate tone-deaf communication by using segments to exclude certain customers from entering the journey or suppress messages to customers already in a journey. For instance, when a customer is a loyalty program member and has an active support issue, you can suppress promotional content. - Branch or fork journeys by defining conditions that are based on customer profile attributes (such as lifetime spend or last purchase date) or segments (such as loyalty). - Strike a deeper connection with your customers by personalizing your messages with customer profile attributes. Get the most out of Dynamics 365 Release plan View all capabilities included in this release: https://aka.ms/Plan/2021RW1/Marketing Product updates Stay up to date on latest product updates: https://aka.ms/Updates/Marketing Release calendar Know important release milestones: https://aka.ms/Updates/Calendar/Marketing Licensing Improve your understanding of how to license Dynamics 365: https://aka.ms/Licensing/Marketing Product documentation Find documentation for Dynamics 365: https://aka.ms/Documentation/Marketing User community Engage with Dynamics 365 experts and peers in the community: https://aka.ms/Community/Marketing Upcoming events Find and register for in person and online events: https://aka.ms/Events/Marketing Product trials Get started with Dynamics 365: https://aka.ms/Trials/Marketing Thank you for watching our video! Stay up-to-date with the latest news and updates from the Dynamics 365 Team by visiting: https://dynamics.microsoft.com/en-us/ The opportunities don’t stop there! We urge our community to continue learning through the following resources: Content Library: https://explore.dynamics.com/h/ Dynamics 365 Blog: https://cloudblogs.microsoft.com/dynamics365/ Free trial: https://trials.dynamics.com/Dynamics365/Signup Subscribe to Dynamics 365 YouTube: http://www.youtube.com/c/MicrosoftDynamics365 Dynamics 365 on Facebook: https://www.facebook.com/msftdynamics365/ Dynamics 365 on LinkedIn: https://www.linkedin.com/showcase/microsoft-dynamics/ Dynamics 365 on Twitter: https://twitter.com/MSFTDynamics365?lang=en #Microsoft #MSFTDyn365

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